Our Story - bunq

Background.

bunq is a Dutch, internationally active mobile bank, headquartered in Amsterdam, Netherlands. Offering personal and business accounts and focuses on ease of use transaction accounts, bunq is one of the front-runners in the fintech industry.

I was given the assigment to develop a mobile concept redesign for the "Our Story" section of their homepage.

As a Product Illustration challenge, I was faced with bringing metaphor and visuals to communicate bunq's mission and message through this page.

Project Info 

CLIENT
bunq
TYPE 
Assignment

Product Illustration
UI Design 
UX Design
YEAR 
2018

The project 

In the document above, I outlined a strategy to optimize the "Our Story" page as a landing page for bunq membership and storytelling tool. I emphasized bunq's status as a disruptor of the banking industry in The Netherlands- through dramatic metaphor and imagery. "Shout it from the peaks of the mountains".

In their consistent iteration of their website, the Our Story page was removed entirely- but you can find a part of my final concept reapplied in greater detail on bunq's press section of their website.
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